Join us for a webinar designed especially for hotels and suppliers seeking ways to speed recovery as we emerge from the pandemic. In this free 30-minute presentation, you will discover how to improve your group business through better strategy and customer service.
When borders closed in places like Singapore to contain the spread of the coronavirus, area hotels could no longer rely on international visitors or groups attending meetings and events. As a result, hoteliers have had to think up creative ways to drive revenue despite the restrictions. After automating housing promotions and voucher sales at the end of 2020, InterContinental Singapore received a needed boost to revenue and cash flow, while reducing booking costs and expanding the hotel’s customer base.
As group business bounces back, one process that has long awaited automation is housing and attendee management. Adopting the right technology will help you save labor costs, earn higher revenues, and offer both planners and attendees a higher level of customer service.
Sourcing for late 2021 and beyond? Avoid hours of excess effort, weeks of waiting on responses, and missed opportunities to zero in on the ideal venue. In this 20-minute webinar, “Consider the Source,” meeting and event planners from all backgrounds can gain insights into strategies for targeted venue and destination sourcing.
The current industry standard for booking hotel rooms and conference space is like a canyon, with meeting planners and hotel inventory separated by a massive chasm — a lack of trust and transparency filling the void between. Now, imagine a bridge linking each side of the canyon, making the booking of rooms and space a direct and trustworthy process. That's what direct booking technology for groups has to accomplish.
Cayce Brasel, Groups360 regional sales director, was recently elected to serve on the board of directors for the Meeting Professionals International (MPI) Tennessee chapter as vice president of education for 2021 – 2022.
Groups360 and IHG Hotels & Resorts today announced the release of GroupSync Engage, the hospitality industry’s first integrated direct booking solution for groups to include both meeting space and guest rooms. IHG is the first brand to launch the streamlined instant booking capability on the GroupSync platform, which will initially be available at approximately 30 hotels in the U.S. in the coming weeks.
If your hotel is in need of immediate revenue, consider implementing a voucher or gift certificate program to sell room nights and hotel services for future stays. By selling gift certificates to new and existing customers, you can tap into pent-up demand from pandemic-weary travelers.
Many snags and snafus in sourcing and planning meetings can be traced to a lack of or breakdown in communication.For this installment of our Planner Pain Points series, we’ve culled from recent research five ways that planners need clear and consistent communication to be effective. From better hotel responses to connected NSOs to informed stakeholders, an integrated technology platform will ensure everything you need to make critical decisions is well organized in one place.
As a result of the pandemic, hotels and meeting planners increasingly are looking at ways to automate manual tasks and improve efficiency. Groups360 has embraced this unique opportunity to provide technology solutions for hotels that need to do more with less. We launched GroupSync Engage, the first direct booking solution for groups on the market, in October 2020. The downturn has fueled our drive to expedite our applications so that we can try to help the industry return in a more efficient and effective way.
But in an age where relationships and distribution channels are key, knowing who our guests are is important for hotels. When a hotel uses the room-block management solution in GroupSync Optimize, they not only streamline communication with planners but they also gain access to key information about the participants.
Sourcing is just one of many logistical steps along the way to a memorable event. The event professionals Groups360 surveyed last year also recounted their experiences with the ongoing pandemic and how that’s forced them to change their approach to meeting planning. Here are three planner pain points when it comes to meeting and event logistics.
Group bookings can represent a significant revenue opportunity for hotels. Hotels aren’t taking advantage of this opportunity as well as they could be. The reason is that the processes typically employed for managing group reservations make it challenging for an attendee to book an extended stay.
The paradox of too many choices means it takes too much time to narrow down the options. So how do you deal with the overwhelm of sourcing? Groups360 has commissioned interviews with meeting planners from corporations, associations and trade societies across the U.S. Our goal was to better understand your sourcing journeys. Read on for the five top five pain points when dealing with sourcing overload, according to your industry peers, along with the empowering alternative you’ll find in GroupSync.
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