Sourcing for late 2021 and beyond? Avoid hours of excess effort, weeks of waiting on responses, and missed opportunities to zero in on the ideal venue. In this 20-minute webinar, “Consider the Source,” meeting and event planners from all backgrounds can gain insights into strategies for targeted venue and destination sourcing.
The rooming list is an industry relic much in need of a technological overhaul. This glitch in the event machinery creates an avoidable central point of failure and increases the risk of attrition penalties for the event planner.
The current industry standard for booking hotel rooms and conference space is like a canyon, with meeting planners and hotel inventory separated by a massive chasm — a lack of trust and transparency filling the void between. Now, imagine a bridge linking each side of the canyon, making the booking of rooms and space a direct and trustworthy process. That’s what direct booking technology for groups has to accomplish.
Cayce Brasel, Groups360 regional sales director, was recently elected to serve on the board of directors for the Meeting Professionals International (MPI) Tennessee chapter as vice president of education for 2021 – 2022.