Meetings Made Easy

More Resources for You.

Tips, techniques, insights for event industry professionals.

Getting to Know Groups360: Chris Merritt, Meetings Advisory Division

From frigid rooftop site tours, to his pick for coolest up-and-coming meeting destination: Meeting Advisory Division Director Chris Merritt offers his insight into site selection with some amusing stories along the way. For the past three years, Orlando-native Chris Merritt has partnered with meeting planners to help them discover new venues and destinations for their … READ MORE

Marriott’s Commissions Cut: A Good Thing?

Since last week’s announcement by Marriott International that they will cut intermediary commissions on meetings by 30 percent there has been a big rumble in our industry. A quick review of interviews in industry publications and across social media shows there are a lot of intermediaries who are very angry and confused by these coming … READ MORE

How to Earn the Trust of Every Meeting Planner You Meet

With sites like TripAdvisor and Yelp, it’s hard for hotels to hide behind slick marketing and sales presentations. Consumers are now more accustomed to honest and upfront information just at their fingertips – that is, until they reach the hotel sales department. Whether working with a newbie, a non-traditional meeting planner, or an event planning … READ MORE

hotel group business closing secrets

Closing Secrets Every Hotel Sales Manager Needs to Know

The most successful hotel sales managers and directors don’t wait until the end to make the close. They’re working the close from Day One. Modern meeting planners are savvy buyers and aren’t easily swayed by standard tactics. So, don’t stop viewing the close as a ‘make it or break it’ moment. Provide value, grounded advice, … READ MORE

Under-The-Radar Meeting Destinations to Book in 2018

Today’s meeting attendees consider more than just mingling and education when mulling over whether or not to attend an event. More and more, they are acting like leisure travelers, looking beyond the meeting agenda and basing their decision on the remarkable experiences the destination offers. They want signature hometown cuisine, regional craft brews, local arts … READ MORE