Groups360 blog
Find out what’s on our mind and get the latest on group travel, industry news and our product info.
Better Hotel Marketing Can Win You More Group Business – Part 1
Part 1 of this article series reviews how hoteliers can attract more group business with better marketing to group travel, meeting and event planners with detailed, group-centric content that best showcases your hotel to groups.
More intention, less waste—is it time to rethink event swag?
While swag isn’t going anywhere anytime soon, there is a push to make promotional products more intentional, authentic, and less of what contributes to landfills post event. In our latest article, we dive into the impact of the event giveaway.
3 ways to speed up your meeting planning
As in-person meetings and events continue to pick up speed, planners need to become faster at a major part of meeting planning—hotel booking. Originally covered with BizBash, we outline 3 ways to better planning efficiency.
Rethinking the hotel booking process for groups
As published by BTN, learn how GroupSync is changing the group travel industry by making the hotel booking process for groups a better, faster experience—by reimagining a better way to do business.
Instant Booking Ushers in New Era of Transparency for Group Rates
Read how GroupSync is changing the hospitality industry with online Instant Booking, Marriott International's role in making this happen, and what this means for group travel organizers and hoteliers.
Marriott International launches online Instant Booking for groups and events
Big news for the group booking industry. Marriott becomes the first brand to use GroupSync’s Instant Booking functionality for both room blocks and meeting space at scale. Read the article for more on this launch news.
5 winter destinations that will melt your groups’ heart
We've discovered 5 winter wonderlands with a variety of benefits for your next group event or meeting. We’re shining a spotlight on lesser-known locations for your group and breaking down everything you want to know.
It’s finally here: Instant booking for groups
When group travel organizers and event planners start their hotel sourcing process, they find themselves working a process that hasn’t changed in decades. Read how GroupSync is revolutionizing the way hotels are sourced for groups with Instant Booking.
3 ways GroupSync is better than other group booking systems
It’s through our tech where we’re helping our customers save time, build trust and accelerate revenue. Learn about 3 key GroupSync differentiators and how they positively impact how group travel organizers, meeting planners and hoteliers book groups.
The biggest fears among professional planners and how you can overcome them
Event planning is continually ranked as one of the most stressful jobs on Earth. Event planners are being asked to do more, within shorter timeframes—including hotel and venue booking. Read how we're helping pro planners deal with this horror.
Hoteliers find answers and revenue potential in technology
As group travel and events make their comeback, hoteliers are finding that the need to do more doesn’t have to come with more effort. Learn how tech is paving the way for easier revenue opportunities.
Experiences matter: Giving more value with offers & incentives create major potential for hoteliers
Nearly 1/3 of consumers are prioritizing experiences over products—resulting in them seeking out or promoting brands, hotels included, that leave a lasting impression. Read how offering experiences is now a major opportunity for hoteliers.
When planning large events, the hotel RFP process shouldn’t be difficult
Planning a large group stay or event? Finding the perfect venue should be easy. Whether you need hotel group booking for a 200-person annual conference meeting or a vast citywide event, GroupSync has you covered.
Off the beaten path: Consider these 5 destinations for your next event
Planning events in the same cities can become a bit dull. Using data provided by GroupSync, we’ve hand-picked five alternate destinations that break the status quo and bring some fresh thinking to your next event.
Sustainable Group Travel: 4 Tips When Booking Hotels
While it’s difficult to be 100% sustainable, there are ways to make an impact. Group travel might raise concerns when sustainability is a priority, but eco-friendliness is achievable. See what steps you can take now.
