Leading Hotels Use Gifting to Drive Revenue - Groups360

Leading Hotels Use Gifting to Drive Revenue

by | Feb 11, 2021 | Hotels

Given the effects restrictions and lockdowns are having on business and leisure travel, hotels need creative ways to generate income.

If your hotel is in need of immediate revenue, consider implementing a voucher or gift certificate program to sell room nights and hotel services for future stays.

By selling gift certificates to new and existing customers, you can tap into pent-up demand from pandemic-weary travelers.

Buy now, travel later

After long quarantines and stay-at-home orders, people everywhere have cabin fever. Many travelers will be anxious to get out of the house once lockdowns are lifted, but few might want to travel far from home. They are likely to stay within their own city or head to a destination easily reached by car.

The “staycation” is one of the season’s biggest trends. It’s an easy way to take a break without too much time or expense.

Hotels have plenty to offer with luxuries such as indoor pools, rooftop lounges with city views, and high-end dining. Staycation packages allow locals to enjoy a spa day or a pampered overnight stay.

A simple solution for online sales

Now is the time to take advantage of the staycation trend, as well as sell future stays to new and loyal customers.

E-commerce solutions such as GroupSync Gifting enable hotels to create, sell and manage the redemption of voucher packages for instant cash flow. These packages include F&B, staycations, spa services, activities, cash value gift cards and more, which are sold through a hotel-branded website.

Take advantage of the pent-up demand for future travel and drive revenue for your hotel. Get started today.

Originally published on Boutique Hotelier.