Group360 founder Dave Kloeppel welcomes a cross section of industry leaders for an ongoing conversation series, The Future of Meeting. Earlier this week, we posted part 1 of his conversation with Sam Ewen, managing director of dotdotdash, an experiential marketing agency that helps people experience brands across the globe in the real world and online.
In part 2 of their conversation, Ewen discusses brand strategy for live events in the age of coronavirus, moving from smaller meetings to larger events once it’s safe to do so.